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By Jason W. Taylor August 15, 2023

What does CodeLaunch offer early stage tech startup Investors, VC, and Angels? In short, it’s all about quality deal flow!

CodeLaunch is an open marketplace for investors and a reliable source of early stage off-market deal flow. Each event we produce begins with a 6 week startup competition and a cohort of founders. Our competition process is designed to teach best practices, and to force founders to address weaknesses and gaps. This process narrows the cohort to our 6 finalists we showcase on stage, who receive professional software development teams to build or advance their products. In this way CodeLaunch manufactures tech startups that are worth considering by investors for pre-seed, seed, and even later rounds. As our community grows and our startups flourish, they become interesting to later stage investors as well. CodeLaunch is an important community that VC and Angels who are seeking early stage off-market deal flow will belong to and be active within. No matter what stage you are chartered to seek, “Tomorrow’s deal flow is at today’s CodeLaunch”!

Best of all, CodeLaunch will never encumber a startup’s growth and potential to raise by mucking up their cap table. Our goal is not to scoop up equity from hundreds of founders whether they succeed or not. Our goal is to invest in them later after they have raised.

Our goal is simple: To create value for our founders and the community we are growing with them through the tenets of Conscious Capitalism.

Send Us Your “Project” Startups

CodeLaunch is known for levelling up startups and not encumbering cap tables. Smart and community minded VC/Angels and upstream accelerators will send their “almost good enough” deals to us so we can turn them back polished up, tech-in-hand, and highly investible. It doesn’t matter if your capital deployment charter is embryonic stage, seed stage, or Series A and later, investors at all ends of the business lifecycle stage spectrum are beneficiaries of our work at CodeLaunch.

Correspondingly, CodeLaunch flourishes when we have great founders to educate, build products for, and showcase at our finale’ events. Venture Capital, Angels, and CodeLaunch have a symbiotic and synergistic relationship.

How Can You Engage?

Our next event is never too far away in time or geography, and we have plans to scale CodeLaunch into a more rapid cadence in the coming years. Additionally, our Discord community and the weekly We Code, You Launch podcasts we produce there, are ever growing and ready to welcome your participation.

Supporting the next CodeLaunch event as a sponsor and/or as a judge is a meaningful contribution and a perfect alignment for VC and Angels. That gives you privileged access to the cohorts, great PR, and aligns your brand with Conscious Capitalism minded founders you will eventually be funding. Geography really doesn’t matter, although we do get about 50% cohort sourcing from the State and local markets we produce our showcases in.

fuel fund logo

When CodeLaunch and its original parent company Code Authority was acquired by Improving in 2019, we created a 1 year, 3 year and 10 year vision for CodeLaunch and the partnership. One of the elements of the longer-term vision was a fund which would actually level up CodeLaunch to an active VC deploying funds to our community we had accelerated. In 2022 the CodeLaunch Fuel Fund became the actualization of that vision.

The CodeLaunch Fuel fund is a micro-fund capitalized by our parent company Improving. The purpose of the fund is to help accelerate the startups which come through a CodeLaunch cohort, and then go on to accelerate impressively and meaningfully and offer a fairly valued early stage investment opportunity. So far this has meant the startups have gone on to raise from 3rd parties after being a finalist. Once per quarter the CodeLaunch Fuel Fund committee meets to discuss and review candidate progress and potential opportunities.

It’s important to note deployments from this fund are not part of the CodeLaunch competition and event process, but an amenity that is available to our community of startups after the event. Taking on our investment will never be a requirement for a startup to apply, participate, or even win the event. It is an added benefit to applying and competing in CodeLaunch and a way for us to help startups as well as potentially earn a return on our investment in cost of CodeLaunch itself. Startups are eligible for the Fuel Fund once they reach “semifinalist” status during a competition.

Investments we make through the CodeLaunch Fuel Fund by Improving will be announced on our social media and email blast communications.


Investors we need you and we serve your business goals. Get active, get involved, and support CodeLaunch no matter what your deployment stage goal is. Check out our Hall of Fame page for some startups which have come through CodeLaunch and are growing and executing at a high level.

Interested in finding out more? Please Contact Us.

Check out our Hall of Fame page

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